Innovating on all Fronts
As a global company, Thermo King is committed to leading the way to ensure that we are meeting customer and industry needs now and for the future. While ongoing innovation is vital to the products and services we provide, it is also vital in the tools we use to tell our story. This is why I’m so excited to share the launching of our new Thermo King North America website. Developed with support from the Ingersoll Rand Digital Marketing team and built to be duplicable for our global business, it is fresh, intuitive, and definitely innovative.
Similar to the products we engineer, the website is designed to improve the users’ experience with greater functionality, easier navigation and connectivity to all the information needed to learn more about our company, products, dealers and events.
The team has worked diligently and passionately over the past months to elevate our online presence and better align us with today’s ever-changing, fast-paced and constantly-growing online world. The website efficiently and effectively moves us forward on the marketing front, and is another example of how our collective Thermo King team strives to innovate every day, in all we do.
When you’re in the intermodal freight business, confidence in your equipment is paramount. With trailers loaded with product going from multiple modes of transportation often including ship, rail and truck,
“We are firm believers in first impressions,” said Keith Harring, owner of K.L. Harring Transportation and Warehousing. “We know that our customers’ initial perception of this company is based on what they see and experience with our drivers and fleet.